I HATE PATTERNS
Maybe it’s because I grew up in a room with diamond shape flowery wallpaper.
It was the Eighties, my mum didn’t have any taste and all I wanted after living 18 years with 2345 rhombuses was to embrace CHANGE.
That’s how I ended up living on 3 continents, working for more than 100 brands, tv presenting, blogging, writing books, divorcing and becoming a Reverend.
Throughout the years, the only thing that has stayed the same is my mum’s lack of taste.
In my work, CHANGE has led to lots of writing, creativity, innovation, lateral thinking, exploring new technologies and cultures and ADAPTING to different forms of communication.
Copywriting for advertising, book writing, digital content creation, company communication, PR are all part of my work experience.
BRANDS I'VE WORKED WITH
International. Fast Consumer Goods, Fashion, Automotive, Telco, Media, Pharmaceuticals, Tobacco, IT.
WORK
Engaged to Consumer Engagement
Whether it’s coming up with the name of a restaurant, producing digital content for top International brands, working on a tv ad for a bank or running the communication department of a company, my goal is to create ENGAGING CONTENT.
In fact, I just activated your webcam and will launch a customised “Hire Luisa” ad, according to your facial features.
My perfect match are Advertising Agencies, PR Agencies, Marketing and Communication Departments of companies looking to engage customers through a meaningful brand experience.
PLACES
Raised in Italy, studied in London, working between London, Milan, San Francisco, New York and Sydney. Fluent in Italian, English, and Spanish.
